Looking to get the most out of your pay-per-click advertising budget? Our PPC management services can help! We’ll work with you to develop effective strategies that attract more qualified leads & drive more conversions. We’ll handle all aspects of your PPC campaigns, from keyword research to ad creation, to optimization; helping you achieve better results with a higher return on investment (ROI).Â
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Pay Per Click (PPC) marketing is a popular advertising model where advertisers pay a fee each time a user clicks on one of their ads. These ads are typically displayed on search engine results pages (SERPs), social media platforms, and other websites. PPC campaigns are a great way to drive traffic, generate leads, and increase sales.
With our advanced tools and software, we'll analyze your campaigns and make data-driven decisions that help you get the most out of your advertising budget.Â
A paid online advertising strategy, pay-per-click advertising allows your business to place ads across the web. You can promote your company in search results, on websites, and even on social media platforms. PPC ads can feature text, images, and even video. More recently it also allows for GEO targeting, device targeting, & more!Â
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An ad network refers to a platform that can deliver your ads to users. Google Ads (previously known as Google AdWords) is an example of an ad network. If you want to create PPC ads, you will use an ad network, like Google Ads, Facebook, or Microsoft Advertising.
Ad spend, also known as advertising spend, is your ad network budget. It’s how much you’re willing to spend with ad networks, whether for the year or the month. In most cases, businesses use ad spend to refer to their monthly budget.
Yes! Ads that appear in search results earn more than 45% of page clicks. Even better, people who click on ads are twice as likely to buy a product or service than an organic visitor, or someone who visits your site without clicking on an ad.
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With PPC ads, you can reach people looking to buy, which can make an immediate impact on your sales numbers. Not to mention, PPC ads also deliver an average return on investment (ROI) of $2 for every $1 invested. If you’re advertising with Google Ads, that amount increases to $8.
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People not only click on online ads but also act on them, like by making a purchase.
We make sure Google spiders are able to crawl the pages of your site that need to appear in search engine result pages.
Google crawlers can’t find all the pages of your site if your technical SEO is structured incorrectly, or if your robots.txt file is poorly optimized. Not sure if yours' are properly set-up? Reach out to our SEO team today for a full website audit.